Every problem is a design problem

You’re here because you have goals and desire better results. You want to grow your business, help a non-profit succeed, or connect with – and delight –?your audience. These are all challenges that can be met and overcome through smarter design thinking.

Sure, one can design websites, user interfaces, and brand identities, but not all design is visual. Smarter design thinking is all about problem solving.

Just as we can design a website to excite and engage your audience, we can also design a digital marketing campaign that brings awareness, positively impacts brand perception, and grows your business.

We consistently achieve great results because we bring smarter design thinking to every type of project. We approach each initiative with the understanding that –

Every problem is a design problem, and we can design a smarter solution.

Each project needs strategy to be successful. Every strategy needs research at its foundation. We start each project using our design strategy framework and craft a strategic roadmap of where you want to go and how to best arrive at that destination.

A consistent, proven process is the only way to always achieve great results. Each service we offer is backed by our own methodologies, frameworks, and processes that ensure we deliver the positive outcomes you expect every single time.

As you work with us, you’ll become familiar with and learn the value of our processes, including –

  • The Six Layers of Design
  • Air Glow
  • Double Helix
  • Propagate

We don’t work in a vacuum. We’re big on interaction and communication. In every business relationship, we take the time to educate and discuss what we think you need to know. Information on best practices, ways in which the digital world is constantly changing, intelligent strategies for success, and others.

We’re always looking out for your best interests, delivering transparency, offering valuable ideas, and sharing our expertise. Our true measure of success is how successful you become. That’s what being a true partner is all about.

Life is filled with mundane experiences, but it doesn’t have to be dull. Every experience has the opportunity to be memorable.

That’s why we’re always looking for ways to add some fun and sparkle to life and business – for our clients, colleagues, partners, and your audiences, too.

 

We're also amusing, upbeat, and laid-back

All work and no play makes us dull boys and girls. Sure, we’re serious and driven at times, but we also enjoy kicking back and getting to know our clients and each other better. ?At the end of the day, we insist on delivering great results through smarter design thinking, but it’s important to create an enjoyable experience for everyone involved. For us, it’s about the destination AND the journey.

01 Consultation

We only take on projects where we’re a good fit and are confident we can generate meaningful, positive results and outcomes.

02 Discovery

After an initial 15-minute getting acquainted call, we schedule a second deeper dive where we ask the probing questions that allow us to better understand your needs.

03 Proposal

Once we’ve identified what you want, we’ll also outline what we believe you need. Our detailed proposal outlines a roadmap and timeline to achieve your objectives.

04 Engagement

This is where we agree on the scope of work, budget, time frame and other key logistics’ aspects in a collaborative, open manner.

05 Deployment

The making it happen portion. We get down to work, executing the vision and plan and turning into reality and results.

06 Analysis

Did we meet our goals? Move the needle? What’d we learn? We assess and analyze results, then determine how to go forward… always focused on being even better.